Beware of Online Puppy Scams: Protect Yourself and Your Future Furry Friend

Beware of Online Puppy Scams: Protect Yourself and Your Future Furry Friend

Bringing a puppy into your home can be one of life’s greatest joys. Puppies offer companionship, unconditional love, and endless fun. However, as the demand for puppies grows, so does the number of online puppy scams. If you’re searching for a new furry friend, it’s critical to recognize the warning signs and learn how to protect yourself.

Understanding the Rise of Online Puppy Scams

Online puppy scams often involve fake breeders or rescue groups advertising adorable puppies at attractive prices. They lure unsuspecting buyers through:

  • Professionally staged photos

  • Fake websites or listings

  • Emotional pressure tactics

Here are some common signs of puppy scams:

1. Prices That Are Too Good to Be True

If the price is significantly lower than what reputable breeders or rescues charge, consider it a major red flag. Responsible breeders invest heavily in the health and welfare of their dogs.

2. High-Pressure Sales Tactics

Scammers often create a sense of urgency by saying, “There are other interested buyers” or “The puppy must be adopted immediately.” A reputable breeder will never rush you.

3. Unverified Breeder Credentials

Fraudulent sellers may claim to be licensed breeders or affiliated with well-known organizations. Always verify breeder credentials and request references from previous customers.

4. Lack of Transparency

A legitimate breeder or rescue will gladly answer questions about their practices, provide health records, and encourage you to meet the puppy in person.

Red Flags to Watch For When Buying a Puppy Online

Stay alert for these additional warning signs:

  • No Physical Location Provided: Be wary if a seller refuses to give a physical address or insists on only online communication.

  • Poor Communication: If answers are vague, evasive, or inconsistent, proceed with caution.

  • Unusual Payment Requests: Scammers often ask for payment via wire transfer, prepaid cards, or untraceable methods. Always choose secure payment options.

How to Protect Yourself from Puppy Scams

Follow these steps to ensure a safe puppy adoption:

Work Only with Responsible Breeders

Look for breeders who breed and show dogs responsibly. They will:

  • Send a puppy questionnaire after your inquiry.

  • Require you to visit their kennel and meet them in person.

  • Provide a detailed contract, including:

    • A spay/neuter agreement.

    • A clause prohibiting breeding the dog.

    • A commitment that if you can’t keep the dog, it must be returned to the breeder — never surrendered to a shelter.

Trust Your Instincts

If anything feels suspicious or “too good to be true,” walk away. It’s better to miss out on a potential puppy than risk being scammed.


Download Hands2Paws: Find the Right Breed for You

Not every breed is right for every person.
Before you start your search, download Hands2Paws.
The app matches you with the right dog breed and connects you to breed-specific association websites for further research and verified breeder information.


Report Puppy Scams or Research Complaints

If you believe you have encountered a puppy scam, report it or review existing complaints:


Final Tips for Finding Your Perfect Puppy Safely

While it’s exciting to welcome a puppy into your life, staying informed and cautious will help you avoid scams and heartache.
A responsible breeder or rescue group is just as committed to finding the right home for their puppies as you are to finding the right companion.
Take your time, do your research, and trust your instincts.